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Product Launch Checklist
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A free launch checklist for SaaS, apps, AI tools and more. Every step says why it matters and when you can skip it.
About the product
Product Launch Checklist is a free list for people launching software, from the moment the product works to the first month after launch. It covers SaaS, mobile apps, AI tools, browser extensions, open source projects and developer tools.
Every item says why it matters and says when you can skip it. Pick what you are launching and the list gets shorter, not longer: billing and trials come in for SaaS, store review and privacy labels for apps. Your ticks are remembered in the browser, and the whole thing is readable without an account, an email or a payment.
It is also built for AI agents. The checklist is available as Markdown, through a no-auth MCP server with get_checklist and get_item tools, and as an agent skill, so an assistant can walk you through your own launch one item at a time.
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A useful launch check for free-hosted apps would be testing the public URL from a cold start, not just after the founder has opened it. My contractor app woke up normally in the browser today, but a directory's metadata fetch timed out before it was ready. Does the checklist include checking what crawlers and first-time visitors see?
Explaining why each step matters (and when to skip it) is what separates this from a generic checklist.